8 risk categories and an audit approach for a social media audit
Theory and practice are often two very different things. This is why, Dr. Urban Becker, Head of Auditing at Melitta, has developed a procedure model for the auditing of social media. In collaboration with various experts in auditing and social media, eight risk categories that need to be taken into account in any social media […]
Social media audit – Ready for your first shitstorm?
Social media has long since made its arrival in companies. But, for quite some time now, the emphasis has no longer been on the networking of users. Many companies have discovered the possibilities of using social media for their own purposes, e.g. for HR recruiting. In the meantime, a huge industry has grown up around […]